Pioneertalk

There is a massive amount of data on each and every one of us scattered in cyberspace. Integrating this data in a meaningful way could result in a better and healthier YOU. I’m a dad. I love to play with my son. There’s just no substitute for it: the little eyes filled with the wonder of the world, fart sounds being a source of immeasurable joy. Sometimes, though, after a long day at work, I just don’t have the energy or focus to play with the little rascal. It pains me to see the disappointment in the little guy’s eyes when he realizes I won’t crawl under the kitchen table with him. Wait, why do I get tired after work? I don’t get tired after eight hours on a day off, even if I’m out and about all day. So it must have something to do with the activities – or the lack thereof – during the workday. Caffeine, food, stress – all of these things matter. There are so many kinds of activity trackers and other gizmos that it’s hard to keep up, but they all basicall...

Let's face it. We are lazy. As lazy human beings we value services that make our lives easier. We can connect with our friends on Facebook, buy stuff on Amazon, search for information on Google, socialise on Twitter, watch interesting talks and videos on Youtube - and it's all for free! Everything's good. From companies' perspective, everything is great! People are happy and have no idea what is happening behind the scene or understand that they are the product that is being sold to third parties like advertisers. In the days past, companies didn't have these massive amounts of data about us. They couldn't even imagine what that could be worth (billions of euros, that's right). But neither did individuals imagine that we would be the currency for the companies to trade with. We're talking of course about our personal data. Today, companies like Facebook and Google are one of the biggest companies on Earth, and their business is based on the data ...